About

We work with deeply creative individuals whose businesses reflect uncommon dedication to their vision.

At Grafikisto, we collaborate with founders who understand that branding is more than just logos and colors—it’s about creating a narrative that embodies the heart of their business. For over a decade, I’ve been driven by a commitment to blending creativity and strategy to help purpose-driven founders build brands that align with their mission, connect with them personally, and, most importantly, resonate with their audiences.

As we shape brand identities, we focus on what sparks excitement and inspiration, knowing that people want a genuine connection with the brands they choose to support. Our approach values real connections and highlights the distinct stories that make each brand unique.

Maria V. Troconis
Creative Director & Founder

Services

We approach each project with curiosity and collaboration.

We begin by asking thought-provoking questions to ensure that your brand’s core essence is captured, leading to meaningful outcomes. You can count on us to handle every part of the branding and design process, guiding you step by step to bring your vision to life.

Branding

Brand Strategy
Brand Identity
Visual Direction

Print

Packaging Design
Stationery Systems
Print Collateral

Digital

Website Design
E-Commerce Design
Photography and Video

Process

Every project is unique to the goals, budget, and timeline that you have—in other words, highly customizable.

Here’s the basic process we’ll follow when you work with us:

  • When you send us an email with your project details, we’ll reply with a short set of questions, and set up a 20 minute phone call to learn more about your project and confirm we’ll be a good fit to work together. After the call, you’ll receive a proposal with the project details for your review.

  • You’ll fill out our signature creative questionnaire, telling us in detail about you, your business, and your clients/customers, as well as your vision for the project and your goals. Your answers provide the jumping-off point for us to conduct our own research into your audience, competitors, and industry.

  • If you’re doing a branding project with us, we get to work to uncover what makes your business/brand unique. We develop a brand strategy that will inform decisions regarding naming, messaging, design, and overall brand experience.

  • Equipped with your brand’s core values, personality, and position, we set out to develop the visual identity. The overall look and feel is established and guides the design for your logo, mark, color palette, typography, and graphics.

  • Content to engage your audience with your brand is paramount as your business grows. We can partner with you in conceptualizing campaigns and produce everything you’d need to communicate with your audience — ranging from photo, illustration, video, and motion.

  • We are thoughtful about every aspect of the design process and passionate about creating meaningful solutions that connect with people — everything from digital design (website, content creation, email marketing, etc.), to print (stationery systems, ads, catalogs, and signage), to packaging design.

What Our Clients Say

  • Grafikisto and owner Maria were the perfect partners for developing a brand identity and packaging design for my new-to-market brand. A few of the many reasons they were truly the best creative partners I've collaborated with after 15+ years of experience in the field: (1) Highly skilled and talented in capturing and building a holistic, consumer-centric brand vision. (2) Incredibly client-oriented and collaborative with diverse skills on the team. (3) Professional, punctual and organized with thoughtful attention to detail at every stage in the project. (4) Pleasant and easy to work with from beginning to end. (5) Deep understanding of the prestige and luxury beauty market, aesthetics and relevant trends critical to building a compelling brand identity. And the list goes on. I would highly recommend Grafikisto not only as a creative agency but a consequential thought partner for building the strategy and identity of a new brand..“


    Cristina Bagozzi, Emmotiv

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  • The branding was in major need of an update that felt in line with where I had evolved, and the new visual identity made such a difference! After thoughtful and thorough discussions and concept development, Maria designed the most beautiful new visual identity and brand guidelines that were right in line with what I had imagined.

    Nikki Garcia, First Rite

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  • Maria and team are extremely knowledgeable, and each member offers their own unparalleled expertise. They genuinely listened to what it was that I wanted to achieve for my brand, and worked tirelessly to fulfill that vision and our overall goal. They are truly invested in your success, are professional, timely, and best in class.

    Jennifer Hill, Thomas Grove

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  • It was important for me as a new brand to establish a solid and strong image of what I wanted to achieve with my namesake label. Maria was the absolute ideal partner to achieve these goals, thoughtfully guiding me through and making the best choices that would ultimately create the impactful imagery that I credit for the success of my brand. Maria is a thoughtful and skillful listener with great vision and impeccable execution. It was important for me to achieve the delicate balance of personal identity expressed through my brand and Maria has the talent and ability to seamlessly merge both with grace.

    Fabiana Pigna

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  • Maria was able to give me branding that elevated my brand and a website that matched this new identity. It's almost as if she can read my mind, that's how much she gets to know her clients. One of the things I loved the most about working with Grafikisto is how much Maria believes in her clients. She sees what your brand can be even if you doubt it yourself. This would be enough to recommend her because having someone believe in you is critical, but she also has almost mind reader abilities to be able to translate exactly what I wanted when I could barely verbalize it in the first place. She listens to feedback, has impeccable taste, all while being professional and easy to talk to. Working with Grafikisto will 100% elevate your brand and easily be the best decision you make for your business.

    Sarah Malim, Sasa

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  • Working with Maria and Grafikisto helped us realize a differentiated, market-ready, inspiring brand identity, with products and assets that reflect our story and values. Taking the time to reflect deeply on our reason for being—with Maria’s patient, thoughtful guidance—set us up to trust her expertise and eye through the branding and product design phases of our work together. The process was collaborative, iterative, and thorough. We couldn’t be happier.

    Patrick Kelly, Sigil

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  • Maria is not only an outstanding designer but also a brilliant thinker and proactive problem-solver. She approaches every challenge with enthusiasm, readily embracing new opportunities and navigating them with grace. She isn't afraid to voice her insights, ensuring that projects are always aligned with their highest potential. Having collaborated with her both domestically and internationally, I’ve witnessed her ability to effortlessly transition between internal teams and client-facing roles. It is truly a privilege to work alongside Maria!

    Jen White, Collective Memory

  • Grafikisto was the right choice for Print Club Ltd. both for their sophisticated portfolio of previous work but also their comprehensive understanding of the art world and how to best position our organization within that space. The conversations around our brand's values and vision was really enlightening for me. As a solo small-business owner a lot has lived in my own head as the business has developed but it was invaluable to have these conversations and learn how to effectively influence how we're seen by others.

    Liz Corkery, Print Club Ltd.

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Work with Us

When you work with us, it’s a true partnership: We create a welcoming environment for you to share your ideas and feel heard. Your input is an essential part of the work we do.