Brand Strategy
Visual Identity
Packaging Design
Stationery Systems
E-Commerce Design
Art Direction
Sigil’s gender-fluid fragrances are crafted for the discerning aesthete, the scentmonger, and the weekend witch. We created a visual identity that reflects this ethos—refined yet sensorial, with an element of fantasy. The packaging design exudes timeless luxury, subtly referencing the rich history of perfumery. Through a sophisticated aesthetic, we weave in nods to the traditional art of fragrance-making, evoking connections to myth and mystique, while resonating with today’s modern, discerning consumer.
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